Business Details
14 Years
experience
Expert Plant Breeding & Development Services
Established in 2012, Gooderham Horticulture is a specialist plant breeding and development consultancy based in East Anglia. With over 30 years of industry experience, our founder Paul Gooderham provides expert guidance on new plant development, trials, and intellectual property protection. We collaborate with leading horticultural companies across the UK and Europe, offering confidential propagation services through our partnership with Paul Nihot Tissue Culture. Our services cater to both professional breeders and gardening enthusiasts, combining technical expertise with practical advice. We specialise in plant patents, breeders' rights, and marketing strategies for new varieties.Our extensive industry experience includes managing new plant programmes for Blooms of Bressingham North America. We provide on-site consultations and nursery-based services, supported by international partnerships with organisations like Must Have Perennials and All Plant BV. Our comprehensive approach covers every stage from plant accession to commercial introduction. We maintain full insurance coverage and adhere to rigorous quality standards. Our commitment to knowledge sharing extends to garden talks and educational presentations for horticultural societies.
Services
Plant Breeding
Plant Trials
Gardening Advice
Plant Licensing
Propagation Services
Virus Indexing
Garden Talks
Plant Patents
New Variety Development
Tissue Culture
Details
- Year established: 2012
Highlights and features
- 30 years of specialist horticultural experience
- Comprehensive plant development and protection services
- International industry collaborations across Europe
- Expertise in plant patents and breeders' rights
- Tailored guidance for professional and amateur breeders
Services
Plant Breeding
Specialist plant breeding consultancy supporting new variety creation. We provide technical expertise in propagation techniques, trial management, and commercial viability assessment. Our services cover all stages from initial discovery to market introduction, with particular focus on perennials and protected species.
Plant Trials
Comprehensive plant trial management services. We conduct controlled environment testing, growth pattern analysis, and performance evaluation. Our trials assess hardiness, flowering characteristics, and commercial potential. We maintain strict documentation for intellectual property purposes and regulatory compliance.
Plant Licensing
Expert guidance on plant intellectual property. We specialise in Plant Breeders' Rights applications, patent documentation, and licensing agreements. Our services include legal framework interpretation and royalty structure development for commercial plant varieties.
Propagation Services
Confidential propagation support through tissue culture and traditional methods. We offer virus indexing, stock plant maintenance, and controlled propagation environments. Our services ensure genetic integrity while scaling production for commercial requirements.
Gardening Advice
Practical gardening expertise for professionals and enthusiasts. We provide tailored advice on plant care, variety selection, and garden management. Our knowledge spans perennial cultivation, conifer maintenance, and alpine plant requirements.
People
Paul Gooderham
Owner
Horticulturist with 30+ years' experience in plant breeding. Former Bressingham Nursery trials manager. Specialist in perennial development and intellectual property protection. Provides expert consultancy and educational talks.
Questions
What plant breeding services do you offer?
We provide complete new variety development, trials management, propagation advice, and intellectual property protection services for plant breeders.
Do you work with amateur plant breeders?
Yes, we support both professional nurseries and amateur enthusiasts with plant development and protection processes.
How do you protect new plant varieties?
We specialise in Plant Breeders' Rights applications, patent documentation, and licensing agreements to protect new varieties.
Can you assist with international plant development?
Yes, we collaborate with European horticultural companies and provide guidance on international plant protection frameworks.
Do you offer on-site nursery consultations?
We provide both nursery-based services and on-site consultations at client locations across the UK and Europe.
What horticultural expertise do you have?
Our specialist knowledge covers perennial development, tissue culture, virus indexing, and commercial plant introduction processes.
