Business Details
46 Years
experience
Luxury Furniture Store in Alcester | Midfurn
Midfurn is a family-run luxury furniture retailer established over 40 years ago, renowned for its extensive collection of premium brands and exceptional customer service. Our 22,000sqft showroom in Alcester showcases leading names like Stressless, ROM, and Natuzzi Italia, offering bespoke solutions for traditional and contemporary interiors. With expert knowledge in upholstery, bedroom furnishings, and designer accessories, we deliver tailored experiences to transform homes across the Midlands and beyond. Our commitment to quality is reflected in partnerships with global artisans and a dedication to sourcing only the finest materials. As a trusted local business, we combine heritage craftsmanship with modern innovation, ensuring every client receives personalized attention and enduring value.Our teams industry expertise, spanning decades, guarantees informed guidance for every project, from single room updates to full-home transformations. We prioritize accessibility through stair lift-equipped facilities and comprehensive delivery services to Stratford-upon-Avon, Birmingham, and the Cotswolds. Sustainability and ethical sourcing underpin our operations, aligning luxury with responsibility. This legacy of excellence has cemented our reputation as the Midlands premier destination for discerning homeowners seeking timeless elegance and unparalleled comfort.
Services
Luxury Sofas
Dining Tables
Bedroom Furniture
Designer Lighting
Custom Upholstery
Details
- Year established: 1980
Highlights and features
- Established over 40 years with deep industry expertise
- UK's largest Stressless furniture showroom
- Exclusive stockist of Swedish Hstens beds in the Midlands
- 22,000sqft accessible showroom with stair lift access
- Free delivery across England & Wales
What people say
Breathtaking selection
Expert guidance
Immersive showroom
Premium quality
Timely delivery
Services
Luxury Sofas
Midfurn offers an unparalleled selection of luxury sofas from renowned brands like Stressless and ROM. Our collection combines ergonomic comfort with sophisticated design, featuring handcrafted upholstery and customizable configurations. Whether seeking classic Chesterfields or modern recliners, our expert team ensures perfect fit for both style and functionality.
Dining Tables
Discover statement dining tables from Italian masters Bontempi Casa and contemporary innovators Calligaris. Our range includes extendable designs, marble-topped masterpieces, and space-saving solutions. Each piece balances aesthetic appeal with practical durability for everyday family use and special occasions.
Bedroom Furniture
Transform your sleeping space with Vispring pocket-sprung mattresses and Hypnos luxury beds. Our bedroom collections feature coordinated wardrobes, dressers, and nightstands from Nolte Mobel and Hulsta. Expert consultants help create cohesive schemes that optimize storage and enhance comfort.
Designer Lighting
Elevate interiors with curated lighting from Foscarini and Luceplan. Our collection spans modern floor lamps, statement chandeliers, and functional task lighting. Each piece serves as both illumination and art installation, creating ambiance while complementing existing decor schemes.
Custom Upholstery
Tailor furniture to exact specifications through our bespoke upholstery program. Choose from premium fabrics, leathers, and dimensions to create unique pieces. Expert craftsmen ensure precise execution of made-to-order sofas, chairs, and modular configurations.
People
John Smith
Managing Director
Third-generation furniture specialist with 25 years' experience in luxury interiors. Oversees product curation and maintains relationships with European manufacturers. Committed to preserving craftsmanship while embracing modern design trends.
Emily Carter
Head of Sales
Interior design graduate with 15 years in premium furniture retail. Leads our sales team in delivering personalized solutions. Expert in space planning and material selection for both traditional and contemporary settings.
Questions
Do you offer bespoke furniture options?
Yes, we provide made-to-measure upholstery solutions through our custom program, allowing specification of dimensions, fabrics, and finishes.
Can I see products in person before buying?
Our Alcester showroom displays full collections from all represented brands, with knowledgeable staff available for guided consultations.
What delivery areas do you cover?
We deliver weekly to Stratford-upon-Avon, Birmingham, and the Cotswolds, with nationwide and Welsh coverage available upon request.
Are financing options available?
Yes, we offer interest-free credit plans for qualifying purchases to help spread the cost of luxury furniture investments.
Do you have price matching guarantees?
We match competitors' prices on identical items in stock, ensuring value without compromising quality or service standards.
How do I care for designer furniture?
Our team provides tailored maintenance advice for each product, including cleaning protocols and warranty registration assistance.
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Reviews (3)
Gary Cripps
Mar 31, 2018
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We Purchased 6 Skovby expensive chairs from Midfurn recently, when I found out I could have got the exact same chairs 220 cheaper at another Skovby supplier. On first thing Monday morning I phoned to get price match. He told me if I cancelled the order he would keep our 400 deposit! He was aggressive and would not even discuss a compromise with the cost. Put it this way we will not buy from this company ever again!
Kay Rossano
Nov 24, 2017
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Thank you so much for the lovely Hypnos pillows I won in your competition. Your staff were very kind and courteous and while I waited I browsed around your amazing furniture. I will definitely visit next time I'm buying! Thanks Midfurn X
Paula Burnham
Jan 01, 2017
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I visited midfurn last week and purchased 3 quality items which I could not be happier with, beautiful place excellent customer service and furniture to die for, Thanks midfurn!