Business Details
50+ Years
experience
Handmade Rugs for Sale in London
Established over 60 years ago, our family-owned business specialises in handcrafted rugs and kilims from Afghanistan, combining heritage with contemporary design. With a London showroom operational for over 25 years, we work directly with artisans across Northern Afghanistan, Pakistan, and Turkey to eliminate intermediaries and offer competitive pricing. Our commitment to ethical practices supports displaced Afghan communities through employment, education, and healthcare initiatives. Every rug is crafted using traditional techniques, natural fibres, and vegetable dyes, ensuring durability and aesthetic value.We provide bespoke services, restoration expertise, and a 14-day return policy, alongside free UK delivery. Our team offers home viewings, virtual consultations, and tailored advice to help clients select rugs that complement their spaces. As a member of Care & Fair, we actively combat child labour in weaving communities. With over 1,000 artisans employed, we blend cultural preservation with modern interior needs, serving both residential and commercial clients globally.
Services
Traditional Rugs
Modern Rugs
Kilims
Rug Restoration
Bespoke Rugs
Rug Hire
Interior Design Consultation
Home Viewings
Rug Care Advice
Ethical Sourcing
Details
- Year established: 1963
Highlights and features
- Four generations of rug-making heritage spanning 60 years
- Direct partnerships with Afghan artisans ensure fair pricing
- Ethical commitment supporting displaced communities through employment
- Bespoke rug service tailored to individual design specifications
- Traditional restoration using hand-spun, vegetable-dyed fibres
Associations and certifications
- Care & Fair
What people say
Excellent quality
Helpful advice
Great range
No pressure
Fantastic rugs
Services
Traditional Rugs
Hand-knotted rugs crafted using centuries-old techniques from Northern Afghanistan. These pieces combine intricate patterns with natural dyes, offering timeless elegance for classic interiors. Each rug tells cultural stories through its design, made from hand-spun wool and vegetable-dyed fibres. Our collection spans four generations of weaving heritage.
Modern Rugs
Innovative rugs blending traditional craftsmanship with modern aesthetics. Available in bold patterns and neutral tones, these pieces suit contemporary spaces while maintaining ethical production standards. Each rug uses sustainable materials and supports artisan communities across three countries.
Kilims
Flat-woven textiles showcasing geometric patterns and vibrant colours from Afghanistan and Turkey. These lightweight, durable rugs serve as versatile decor elements for floors or walls. Our kilims maintain traditional weaving methods while adapting to modern interior trends.
Rug Restoration
Specialist restoration of damaged handmade rugs using original materials and techniques. Our experts repair fringes, edges, and pile wear while preserving historical integrity. Services include colour matching and traditional cleaning to extend rug longevity.
Bespoke Rugs
Tailored rugs created to client specifications for size, pattern, and colour. Collaborating directly with artisans, we produce unique pieces using traditional methods. This service includes design consultation and progress updates throughout the 6-9 month creation process.
Questions
How do I choose the right rug size for my room?
Measure your space and consider furniture placement. We offer home viewings and virtual consultations to help determine optimal rug dimensions for different room layouts.
Are your rugs ethically produced?
Yes. We directly employ over 1,000 Afghan artisans and support community projects. Our partnership with Care & Fair ensures no child labour in our supply chain.
Can I order a custom-designed rug?
Yes. Our bespoke service creates rugs to your specifications, including size, pattern, and colour. The process takes 6-9 months with regular progress updates.
How should I care for my handmade rug?
Regular vacuuming (avoiding high suction), immediate spill treatment, and professional cleaning every 2-4 years. We provide detailed care instructions and restoration services.
Do you deliver outside London?
Yes. We offer free UK delivery and can arrange international shipping. Our warehouse services clients across the UK through home viewings and virtual consultations.
